HomeBusinessTwo Hyde Park YogaSix Franchise House owners Observe Extra Than Simply Health

Two Hyde Park YogaSix Franchise House owners Observe Extra Than Simply Health

In Could 2021, Crystal Pinkston and Sharon Calhoun Norman opened their first YogaSix franchise, positioned in Hyde Park, a various neighborhood on the South Aspect of Chicago.

Calhoun Norman, a Chicago native, and Pinkston, who relocated to Chicago years in the past, are longtime pals who’ve all the time loved taking a wide range of health lessons collectively. The 2 turned taken with opening a YogaSix studio as a result of they might mix their ardour for a wellness way of life with entrepreneurship.

Pinkston’s profession has spanned 20-plus years with a number of F100 CPG firms. She is presently a senior chief with a CPG firm targeted on client and shopper habits along with serving to handle the YogaSix franchise. Her profession experience instantly interprets to the enterprise of higher understanding the member, advertising and marketing, and gross sales methods.

Calhoun Norman is a lawyer by commerce. She is a former regulation agency companion whose 15-year authorized profession targeted on litigation and mental property. Calhoun Norman not too long ago left to focus full-time on the expansion and growth technique of the duo’s YogaSix studios.

“Financial savings and religion helped me to beat the worry of leaving a wage behind,”  she says. “I’m additionally assured in my skill-

YogaSix Studio – Hyde Park, IL

set and resume and know {that a} conventional nine-to-five might be out there for me if I select to go that route. Finally, I assumed it was greatest to take a position my money and time in myself and my very own enterprise slightly than placing all my power into company America.”

The place ardour leads you

Yoga has been a ardour of Calhoun Norman’s for nearly 20 years, and the buddies share a love of boutique health and sustaining an lively way of life.

“The YogaSix model is interesting as a result of it seeks to make yoga accessible to all, ” Calhoun Norman says. “Yoga might be intimidating, and YogaSix takes the intimidation issue out of yoga by eradicating Sanskrit and making the lessons energizing, empowering, and enjoyable utilizing music and a state-of-the-art audiovisual system. From a enterprise standpoint, Xponential Health, YogaSix’s dad or mum firm, has perfected the boutique health mannequin via sister manufacturers resembling Membership Pilates and Cycle Bar so we knew that YogaSix’s enterprise mannequin was robust.”

However it’s not merely wellness and entrepreneurship that Pinkston and Calhoun Norman worth. The chance to provide again to their neighborhood is essential. “For Black Historical past Month, we held weekly instructional lessons that constructed on the theme established every year by the ASALH (Affiliation for the examine of African American Life and Historical past),” Pinkston mentioned.

In honor of Juneteenth, they held a digital meditation occasion as a chance to mirror on and commemorate what Juneteenth means. The charitable occasion raised cash for the DuSable Museum of African American Historical past to focus on the significance of Black historical past in Chicago and nationwide. Pinkston and Calhoun Norman matched the overall greenback quantity donated.

The duo additionally created a YogaSix Instructor Coaching scholarship program to extend variety within the yoga area and assist them determine and retain expertise in a aggressive health panorama once they launch Yoga Instructor Coaching this fall.

“Yr-round we goal to supply programming and instructors that attraction to the Hyde Park neighborhood via music, workshops, partnering with different companies in Hyde Park.”

The street to development

Pinkston and Calhoun Norman not too long ago acquired two present YogaSix studios in different elements of Chicago and plan to broaden into a brand new boutique health vertical in 2023.

“These studios are in communities which are totally different from Hyde Park, however we imagine our strategy and philosophy of inclusion can assist make these places as profitable as our Hyde Park location. It doesn’t matter what aspect of Chicago you reside on—North, South, Loop—we wish to present a Scorching Yoga studio that’s partaking, empowering, and enjoyable.”

The entrepreneurs purposefully selected the franchise path to enterprise possession due to its confirmed mannequin and structured strategy. It was an enormous benefit that gave them the liberty to laser concentrate on understanding their members and operations versus attempting to optimize a enterprise mannequin.

“There are execs and cons to natural entrepreneurship or franchise entrepreneurship that basically come down to non-public choice, danger tolerance, and bandwidth.”



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