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Amazon Prime Will get Unique Rights To Broadcast 2023 ‘Black Friday’ NFL Sport

The NFL is including a recreation on Black Friday, and Amazon Prime has gained the appropriate to televise it.

The L.A. Occasions reviews that including the Black Friday recreation to Amazon Prime’s bundle of NFL video games signifies the streaming big’s efficiency as a media accomplice.

Amazon is presently within the first yr of its unique broadcasting take care of the NFL to indicate Thursday Night time Soccer, which averaged 13.6 million viewers and 15.3 million viewers throughout its first two weeks of this season.

Black Friday is likely one of the yr’s greatest days for retailers, together with Walmart and Goal, who usually begin gross sales on Thanksgiving night time. Amazon additionally includes a bevy of gross sales on Black Friday. Nonetheless, the sport will seemingly promote Black Friday offers and gross sales for individuals who don’t do their Christmas purchasing early.

“Amazon is uniquely positioned to accomplice with us for this recreation as Black Friday is likely one of the most vital days of the yr for his or her enterprise,” mentioned Hans Schroeder, chief working officer for NFL Media.

Amazon paid greater than $1 billion per yr for the broadcasting rights to fifteen Thursday Night time NFL video games between 2022 and 2032. Neither the league nor Amazon disclosed the phrases in regards to the Black Friday recreation, however in keeping with the New York Occasions, rumors are swirling that the tech big paid $50 million.

Historically, the Detroit Lions and Dallas Cowboys play dwelling video games on Thanksgiving, however lately a 3rd recreation has been added to the slate. The Black Friday recreation will likely be subsequent yr at 4 p.m. EST. The competing groups are unknown, and the 2023 NFL schedule has not been set.

Whereas streaming is about to be extra standard than cable primarily based on the variety of viewers by the tip of this yr, NFL video games are routinely the most-watched cable applications. Based on Psychological Floss, NFL video games on Sunday, Monday, and Thursday nights have been three of the highest 10 most-watched cable TV reveals of 2021 and 2022.

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